On the Internet, as in life, men and women have different motivations for doing what they do. According to a recent report from Pew Internet and American Life, women view the Internet as a place to extend, support, and nurture relationships and communities. Men tend to see it as an office, a library, or a playground.
Women are more likely to use the Internet for emailing, getting maps and directions, looking for health and medical information, seeking support for health and personal problems, and getting religious information.
Men are more likely to use the Internet to check the weather, get news, find do-it-yourself information, acquire sports scores and information, look for political information, do job-related research, download software, download music, use a webcam, and take a class.
Source: WebProNews.
Pew Internet and American Life:
How Women and Men Use the Internet. (pdf doc)
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