Sunday 15 June 2014

Production Process Of The Adidas Brazuca

The Adidas Brazuca is the official match ball of the 2014 FIFA World Cup, which is being held in Brazil. The informal term 'brazuca' is used by Brazilians to describe national pride in the Brazilian way of life, and mirroring their approach to football, it symbolises emotion, pride and goodwill to all.

The ball is a product of two-and-half-years in the making. The 'brazuca' features new structural innovations to enhance grip, touch, stability and aerodynamics on the pitch.



Vimeo link

(thanks Cora)

0 comment(s):