Wednesday, 4 December 2013

Why We Can 'See' The House That Looks Like Hitler

image credit: Kenneth Freeman cc

From seeing shapes in clouds to hearing Bing Crosby in a blizzard of static, we're all prone to finding things that aren't there. And there's a name for it: apophenia. Apophenia is the experience of seeing patterns or connections in random or meaningless data.

The term is attributed to Klaus Conrad by Peter Brugger, who defined it as the 'unmotivated seeing of connections' accompanied by a 'specific experience of an abnormal meaningfulness,' but it has come to represent the human tendency to seek patterns in random information in general, such as with gambling and paranormal phenomena.

1 comment(s):

Anonymous said...

wow, the cazadores box looks like frida kahlo