Secret Cinema is an organisation that stages cinema events, selling tickets to audiences without them knowing what film they are about to see. Events incorporate theatre, live music and food with the aim of recreating the setting of the film to be screened.
Upon signing up to Secret Cinema, guests will receive a cryptic email containing clues about which movie will be shown, as well as directions on where the event will take place and what clothes to wear. Once they arrive at the venue, they'll find ordinary buildings and sites transformed into an amazing, interactive movie set.
(thanks Nikita)
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