It sounds like a joke, but it's not. MC Hammer, the rapper and businessman, has announced WireDoo, a new search engine focused on 'deep search' and relational topics. Most search engines are built on links and keywords, explained Hammer at the Web 2.0 Summit in San Francisco. Google and other search engines aren't as strong at connecting keywords to related topics - something he called relationship search.
Hammer explained a search for a car is not just about the car, but about the model, the mileage, the specs and even the zipcode. A search for a home is related to the surrounding community, schools, neighborhood condition and other related concerns. 'It's about relationships beyond just the keywords,' Hammer said on stage.
2 comment(s):
Another failed project. There is already Google, Bing, Yahoo, you name it...
Just because there are already search engines nobody should bother trying to create another. It's a good job you weren't around when Henry Ford set up his car factory. "Hey Henry don't bother there are already car manufacturers in the world." The same applies to every other business sector.
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