The Apple logo is one of the most famous logos in the world. Apple fans not only put this logo on their vehicles to show their loyalty, they go to the extreme of tattooing themselves with it, a level of dedication very few brands achieved. The logo is admired for it's simplicity and many meanings that people attach to it.
Creativebits.org had an interview with Rob Janoff, the designer of the Apple logo.
(via Today I learned something new)
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