Wednesday, 3 August 2011

The Origin Of The BMW Logo

Inside white and blue. Bordered in black. On it the letters BMW (Bayerische Motoren Werke). For more than 90 years this is the symbol for sheer driving pleasure. But how was this logo developed?

YouTube link

(thanks Cora)

1 comment(s):

Anonymous said...

The video never answers the question. It shows that it was derived from the RAPP logo and that it chose Bavaria's colors but never explains why it is like a quadrant in a circle or what that means.