Melvin the Magical Mixed Media Machine is best described as a Rube Goldberg machine with a twist. Besides doing what Rube Goldberg's machines do best - performing a simple task as inefficiently as possible, often in the form of a chain reaction - Melvin has an identity.
Actually, the only purpose of this machine is promoting its own identity. Melvin the Machine was created by Dutch studio HEYHEYHEY.
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