Curling just got a whole lot more exciting with a new campaign for Bic from agency Buzzman, Paris, featuring an online spot directed by Keith Schofield and produced by Caviar Paris. Replace that puck with a well-shaven man, and get ready for the Human Curling Bic Flexperience.
YouTube link
(thanks Alison)
1 comment(s):
This would have be SO much better had the "puck" been a cute girl in a bikini. As a commercial, this felt SOOO wrong. Glad I use Gillette!
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