The beer you drink says a lot about you - even before you've had a few too many. Your choice of beer can be as telling about your personality as what kind of clothing you wear or the car that you drive. And if you don't drink suds at all, or change brands depending on your mood - well, that says something too.
The concept of beer-as-window-to-the-soul comes from Mindset Media, the market researcher specializing in psychographics. The company started out with a theory that with so many opinions and brand loyalty around beer, the choice people make must be connected to personality.
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Blue Moon Belgian White, pictured on the right, is the best of the bunch.
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