Friday 18 September 2009

Adidas And Puma End 60-Year Feud


The German sportswear companies Puma and Adidas are to end a feud started 60 years ago by their founding brothers. Adi Dassler (who founded Adidas) and Rudolf Dassler (who founded Ruda, later changed to Puma) started making sports shoes together in their mother's wash-room in the 1920s.

They fell out during World War II, probably over political differences, and founded firms on either side of a river in southern Germany. On Monday, September 21, employees of both companies will shake hands and then play a football match.

3 comment(s):

Martin Rinman said...

You fortgot to mention that no one related to the both founders are running the company today, and that this is probably a Pr-stunt.

Gerard said...

I didn't mention it's a PR stunt because that's obvious.

constant gina said...

wow...its nice to see families come 2gether