Monday 20 August 2007

Britney's New Look: Unbelievable

The new ad for Britney Spears' latest fragrance Believe shows a Britney almost too beautiful to be true. It's a far cry from the shaved head, tantrum-throwing Britney making fashion faux pas that have been tabloid fodder for months.

In fact, Britney looks so suspiciously good that fragrance firm Elizabeth Arden have been forced to issue a statement refuting claims they used a body double.

We recently shot Britney Spears for the print campaign for her new fragrance Britney Spears Believe, in Santa Monica. It is true Britney did leave the set; however, she returned after a brief time.

We used Cayli
[Britney's assistant] as a stand-in so we could set up the lighting while Britney was off the set. When Britney returned, we shot the ad. The only person in the national print ad for Britney's Believe Fragrance is Britney Spears.

(via adfreak)

6 comment(s):

Slippy Lane said...

Body double nothing. Can you say "airbrush"?

Anonymous said...

That doesn't even look like her face!!

Anonymous said...

Aahh... the wonders of Photoshop.

Dave said...

She's still alive? Huh...will wonders ever cease...

Anonymous said...

Why wouldn't they use a body double? They're apparently not above stealing their logo from a fundraising organization.

Anonymous said...

Nice wig!