Bibendum, commonly referred to as the Michelin Man, is the symbol of the Michelin tire company. The Michelin Man was once an overweight, cigar-smoking beer drinker. Bibendum was conceived by Edouard and André Michelin, the brothers who founded the company.
The 115-year-old character is one of the world's oldest trademarks, and also one of its most loved. But early photographs of the Michelin man are nothing short of terrifying.
(via Everlasting Blort)
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