Wednesday, 9 October 2013

The First Installation That Makes You Do Nothing

If you can't take a break on your own, Amstel Pause (a Dutch beer owned by Heineken) will help you out. Just rest for 3 minutes in front of the installation and get a free beer.

Unlike other installations that ask users to dance, pay attention or do stuff, Amstel Pause just wants them to have a three minute break. And to enjoy a cool beer afterwards.



YouTube link

(thanks Cora)

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