image credit: London looks cc
On December 11, 2009, Angry Birds first appeared on iOS systems, and since then the app and its various sequels and spinoffs have been downloaded more than a billion times. Finnish company Rovio developed the game and quickly realized its merchandising potential.
The release of Angry Birds Star Wars on November 8, 2012 helped Rovio bring in $197.8 million. The company's focus on brand recognition and licensing opportunities may prove to be the way forward in the fast-paced app industry. Here are 15 examples of bizarre Angry Birds merchandising.
0 comment(s):
Post a Comment