Sagres is Portugal's leading beer brand. This year, Sagres brewed a new product: Sagres Preta Chocolate, a chocolate flavoured stout beer. Without a TV campaign and very few print materials, Sagres challenged their digital agency to create an online activation for their new product.
Given this challenge, the agency's creative team believed that if Sagres made a chocolate beer, the perfect way to launch it was also to create a website made of chocolate.
Vimeo link
You can see the chocolate website here. It's in Portuguese.
(thanks Cora)
0 comment(s):
Post a Comment