Wednesday 9 November 2011

Canadian Paint Company Gives Paint Colours Masculine Makeover

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Real men don't paint their basements in Butterscotch Tempest. They colour the walls with Beer Time. CIL Paints has launched Canada's first 'paint colours for men' collection, Ultimate Man Caves, designed to get men more excited about painting projects. Studies show that while a larger percentage of women tend to choose paint colours for their home, it's often men who give the colours a final nod.

So Silver Lace Vine becomes Midlife Crisis, Peacock's Plume becomes Pimpin' The Trans-Am, Lexington Park becomes Dirty Socks, and Great Grey becomes Brute Force.

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